Case Study

Magic Bauliana

Service Provided: AWS Cloud Solution

Magic Bauliana is a reality show which is telecast on Maasranga Television (Leading Television Channel) conducting Bengali folk Song’s reality talent show. To honor ‘Baul’ songs and to make new generations aware of these great tunes, ‘Magic Bauliana’ was organized for the first time in 2013 to identify new talents in folk music. They’ve started working on showcasing our folk music to the entire world after receiving such a positive response from all throughout the country.


Customer wanted a single platform for their reality show participants & audiences to handle competition registration to final winner selection & other engagements from not only in Bangladesh but also in other countries. They wanted to advertise their show, post their terms and conditions, and upload images and videos from the show and many more.


To support their cause we developed a CMS (Content Management System) enabled website. Which helps to manage their participants and management. We used AWS DNS server for hosting, restoring documents, images, and videos to manage the traffic and to automatically scale up and down as needed. Amazon Route 53 has also been implemented, for users’ flexibility in choosing traffic policies based on multiple criteria, such as endpoint health, geographic location, and latency. EC2 has been used for application server, RDS for database and for application picture storage has been used. CMS tools gave them a complete control over the design and content published on the site. They can make changes at will, without having to depend on the services of the developer. As it requires no coding or graphic design skills. They can manage their marketing planning through this website. Even more because of CMSs website development it allows multiple users to work on the site irrespective of their location. This makes their website highly scalable. We have made their website is SEO friendly to help our customers rank higher in search engines. At the same time customer doesn’t need to worry about the matrix, logs, and monitoring as there’s CloudWatch is enabled.


Technology Used

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